I think I paid $14 for mine at Walmart. It's not very big, but then I'm not doing giant cakes. :) This is the one I use. I see on Amazon here it's $19.99:
For small detail work, like individual flowers, sometimes I'll just put the tea kettle on and use the steam from the spout of that. (And then have a cup of tea when I'm done).
Along the same lines of this discussion...how do you get rid of powdered sugar off black fondant? OMG it's like the worst thing everrr! And i dont want to use a wet brush because then the water makes these lines on it and it becomes shiny!!
Meera, I use my Ateco mat and never use any powdered sugar with it when rolling out my fondant. As for getting rid of it steam is the best way but like you said that will make it shiny. If you use the mat you just flip it over onto your cake then peel it off and you have a beautiful finish to your fondant every time. And no powdered sugar mess to clean up. I'd be lost without mine... (I have 2 of them!) Here is the one that I have: